Whose Decision Is It, Anyway?

January 12, 2017

Read the original article from Progressive Grocer. Food makers, marketers seek consumers’ ‘bliss points’ It’s human nature for consumers to develop habits and seek out foods that satisfy our intense cravings. And so companies create products that meet people’s senory needs, according to a CNN report. “Food companies are interested in selling products that people want,” […]

Spectrum Discovery Center Needs Product Testers 

April 30, 2015

Spectrum Discovery Center, located on Oak Avenue in downtown Kannapolis, is looking for people willing to take part in the evaluation of products. Spectrum Discovery Center is a NC Research Campus partner that works with Fortune 500 companies as well as government organizations and universities to test products ranging from personal care items to food. […]